Driving DEI Initiatives

Driving DEI Initiatives with MetaCX

May 25, 2022 | Written by Kolby Tallentire

Diversity Equity Inclusion (DEI) programs are arguably one of the most important investments a company can make in business today. Research shows that a diverse employee base has proven to not only be good for society, but for company health and overall business performance.

In order to drive real progress, business leaders must work with key internal and external stakeholders to foster new levels of transparency and accountability. Enter MetaCX.

Track DEI Performance

The first step in developing a successful DEI program is identifying key indicators of program success. The second is determining the metrics and associated data sources required to monitor performance over time.

MetaCX gives companies the ability to define a standard set of desired DEI outcomes and then link associated metrics to each outcome for tracking purposes. By capturing and conceptualizing data sourced from any digital endpoint, the platform automates and updates metrics in real time.

Armed with a comprehensive view of how they’re tracking toward the achievement of expected outcomes, companies gain insight into when efforts are straying from the intended direction so they can recalibrate on a new approach.

DEI Outcome

By operationalizing an outcomes-driven DEI model through MetaCX, companies are able to showcase an initiative’s long-term impact and align that value to return on investment in financial and non-financial terms. By evangelizing the value that they’re generating from investing in DEI programs, companies benefit from positive media coverage, revenue growth, and increased DEI investment—ultimately furthering core social goals.

Align with Ecosystem Partners

Once a company has determined how to monitor desired DEI outcomes and performance indicators, the next phase involves applying the same principles to ecosystem partners. The most successful DEI initiatives go beyond a company’s four walls and demand a certain level of accountability from vendors and partnering organizations.

MetaCX has built the Business Value Network, a first-of-a-kind network that companies join to manage the expected value from their business relationships. Within the network, companies are able to connect with vendors, customers, and other stakeholders through bridges—co-owned, digital spaces where two or more organizations are able to come together to align on strategic initiatives.

DEI Infographic

Each bridge ensures mutual accountability between parties and creates focus on the DEI outcomes, action plans, and evaluation measures necessary to drive progress. A few example scenarios in which MetaCX could be used include:

  • Tracking diverse candidate pools with job posting partners
  • Reporting diversity data to key customers and investors
  • Managing diversity retention rates and turnover with HR partners

In the coming years, the demand for accountability and sophistication in DEI strategies will only continue to grow. MetaCX can be your partner in developing frameworks for data-driven, outcomes-based results that drive value for your company and your stakeholders.

More Resources

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