Helping Sells Radio - Interview with Dave Duke & Mathew Sweezey

February 17, 2021

Dave Duke, Co-Founder and CCO at MetaCX, and Mathew Sweezey, Director of Market Strategy at Salesforce, joined Helping Sells Radio to discuss the ebook they collaborated on called, The New North Star: Experience is the Method, Outcomes are the Goal. In it, the research suggests a new model and strategy for moving an organization from an experience-focused orientation to an outcomes-focused view point.

Listen to the full episode here.

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