Reinventing CRM and Customer Lifecycle Management

Technology Evaluation Centers – Reinventing CRM and Customer Lifecycle Management

September 01, 2020 | Written by Kolby Tallentire

In recent musings and predictions about the customer relationship management (CRM) and customer experience (CX) software market, TEC hinted at possible new value creation models. Scott McCorkle, CEO of MetaCX and former CEO of Salesforce Marketing Cloud and ExactTarget, joined the TEC to talk about the future of the space.

The resulting post features a Q&A session with Scott on how MetaCX differentiates itself, the benefits of our platform, and how we are looking to change the way the customer relationship is managed to bring more value to customers. Read the full article here.